At Pacific Harbors Council, we want to make it simple for our units to share the story of Scouting in a way that is consistent, professional, and inspiring.
National Scouting America created detailed Branding Guidelines and a Social Media Playbook to help councils, units, and volunteers represent Scouting well. To save our leaders time, we’ve combined both into one easy-to-use guide.
Inside, you’ll find:
Quick access to approved logo usage, colors, and fonts
Clear direction on using Scouting’s taglines and program brands (Cub Scouts, Scouts BSA, Venturing, Sea Scouts)
Best practices for Facebook, Instagram, YouTube, and TikTok
Tips for hashtags, calls-to-action, and safeguarding youth online
Our goal is to ensure every Pack, Troop, Crew, Ship, and Post has the tools they need to communicate with confidence—whether you’re designing a flyer, posting on social media, or promoting your next event.
Want to make professional-looking flyers and social posts without being a graphic designer? This Canva Crash Course walks you step by step through the basics—from setting up an account to customizing templates.
Whether you’re brand new to Canva or just need a refresher, this guide will help you feel confident creating eye-catching materials to promote your Scouting events and activities.
To make things even easier, we’ve built a library of ready-to-use Canva templates—sized for flyers, social posts, and more. Each template is designed with Scouting America branding and PHC style in mind. Just drop in your event details, swap photos if you’d like, and you’re ready to go!
Using templates saves time and ensures your materials look polished and consistent across platforms.
© 2025 Boy Scouts of America – All Rights Reserved.
